Muskie, the fish of 10,000 casts. When a fish is this difficult to locate and even more difficult to trick into biting you're best to...

Our top muskie baits & lures from 2022

Bait selection is a very important aspect to your overall success. Aside from selecting the right technique/lure for the scenario the...

When it comes to targeting big toothy critters like pike and musky you need tough gear! Having lures that can stand up to these fish and...

"Don't lose it, land it!" Landit Lure Company is a recent addition to the New Wave Fishing Academy tackle box this season. After...

SJR musky baits is a new company out of New Brunswick that has been boating a ton of giant fish already. The owner had started jigging...